Blue Back Square

West Hartford, CT

BBS Development’s Blue Back Square is a unique dining, entertainment, living, and shopping destination. It is anchored by Crate & Barrel, Barnes & Noble, and Criterion Cinemas. It also has many upscale restaurants and retailers such as The Cheesecake Factory, Fleming’s Prime Steakhouse and Wine Bar, and West Elm. It also has luxury loft-style apartment homes and both professional and medical offices. The medical office is anchored by Hartford Hospital, an affiliate of Hartford HealthCare, the region’s premier health care provider, and Town Sports International, the largest health club operator in the Northeast.

As master planner, and design director, Street-Works Studio created and delivered a vision for a new truly mixed-use neighborhood including anchor and inline retail, restaurants, residential and civic spaces. Working within a private-public partnership with the town, we designed the parking, street and open space infrastructure, building on the value of the existing West Hartford Center. The project doubled the program of the existing and established neighborhood enhancing the town’s overall success.

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